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than typical pancake mixes because it is made with whole-wheat flour, honey, egg whites and non-fat dry milk. Many people with diabetes find it fits their diets because it doesn't have a high sugar content.
"We had a lot of naysayers who said it would be too expensive and it would never sell," said Jon Clark.
But today the mix is sold in specialty shops around the country and grocery stores in Utah, Idaho, Wyoming, Washington, and California. Gross sales from 1999 increased from $50,000 to $155,000, Clark said.
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